Prevented Ocean Plastic™ founder and director, Raffi Schieir, is the guest on the latest episode of the AdaPETation podcast.
Over more than 45 minutes, Raffi talks with host Rainbow Nelson about preventing ocean pollution while creating dignified jobs and delivering high-quality recycled materials embraced by Lidl and LVMH.
What else you’ll hear:
- A franchise model for change: How locally-owned collection centers in coastal regions without formal waste management are transforming communities
- The power of sorting at source: Why creating 99% pure material streams from the start creates higher quality recycled plastic
- Dignity by design: How providing proper facilities, equipment, and working conditions transforms the perception of waste collection
- The surprising economics: The cost difference between recycled and virgin plastic is often just one-tenth of a penny per bottle
- Win the decade, not just the quarter
“We’re trying to win the decade while many businesses are trying to make their quarter,” explains Schieir, highlighting the longer-term perspective that guides the Prevented Ocean Plastic™ approach.
You can listen to the podcast here or by pressing play below.
Prevented Ocean Plastic™ is high quality, compliant recycled plastic that has been collected from coastal communities at risk of ocean plastic pollution. Used by supermarkets and brands around the world, it meets regulatory health and safety standards, is traceable back to source and can be identified on-pack through its distinctive triangular logo. Prevented Ocean Plastic™ supply major manufacturing partners such as Groupe Guillin, Spectra Packaging, and Berry Global for offerings across multiple product categories, including food and drink, personal care, pet products and home cleaning. Prevented Ocean Plastic™ is an award-winning, three-time Earthshot Prize nominee, and has collected over 2.5 billion plastic bottles from where they don’t belong since 2020.
